![]() Barbara Herman, Senior Vice President, Diamond Consultants |
Summary: Many aspirational buyers are overconfident in what they believe differentiates them from every other firm out there and focus exclusively on what they are looking for in a seller, failing to appreciate how much competition exits and not taking an objective look at themselves from the seller’s perspective. Especially in a seller’s market such as this, it’s critical that buyers take a hard look at their own firms and honestly answer this question: Why should a seller choose my firm?
![]() Barbara Herman, Senior Vice President, Diamond Consultants |
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